VMR Kuthira: Best Rice Brand in Kerala
Tradition, Purity, and Taste - Since 1965
Welcome to the heart of Kerala’s rice tradition. For over 50 years, the V.M.R Kuthira family has been dedicated to bringing you the purest, most authentic rice for your kitchen. When you choose us, you’re choosing generations of trust, quality, and the true flavor that makes us the best rice brand in Kerala.
Why V.M.R Kuthira is Kerala’s Most Trusted Rice Brand
Purity You Can See
Every single grain is processed with care in our modern mill. No compromises, just clean, pure rice for your family.
True Kerala Flavor
We are proud of our roots. We specialize in the native varieties of Kerala like our famous Palakkadan Matta Rice grown to preserve the rich, traditional taste you remember.
Generations of Quality
We’ve been perfecting our craft since 1965. We’re more than a rice brand; we’re part of your family’s history.
Supporting Our Community
We work closely with local farmers right here in Kerala, ensuring fair practices and the best quality crops.
V.M.R Kuthira: The Leading Rice Brand Legacy in Kerala
Since 1965!
At Valookkaran Modern Rice Mill (V.M.R Kuthira Rice), we bring the same care and attention to producing and distributing our Rice that you bring to every dish you cook.
Our legacy is built on a foundation of trust, tradition, and a deep commitment since 1965 to deliver the absolute best rice brand in Kerala to your table. We truly believe that the right grains support a healthy, balanced life, and we uphold that belief through every stage of our production.
Crafted in Kerala, Trusted Worldwide
From our unique, traditional Palakkadan Matta to premium varieties like kuruva and surekha, every grain is carefully selected and processed at our facility in Kalady, near the Cochin International Airport. We combine time-honored milling techniques with modern, hygienic systems to ensure that each variety retains its natural flavor, beautiful aroma, and essential nutritional value.
“Food is the one universal element that brings everyone together.”
What Makes V.M.R Kuthira Rice Special?
V.M.R Kuthira Rice is your trusted choice for superior quality. We source our grains from carefully cultivated paddy. In fact, every grain undergoes rigorous quality checks. This happens before the rice ever reaches your kitchen. However, the true specialty is more than just quality. It is our guaranteed natural taste and unique cooking excellence. These qualities establish us as the best rice brand in Kerala. Ultimately, every grain we process honors the rich culinary tradition of Kerala. We bring the purest, most authentic Rice straight to your table.
Why Choose V.M.R Kuthira Rice?
Our unwavering focus on quality from sourcing, processing, and packaging to distribution is what sets V.M.R Kuthira Rice apart.
For over five decades, Valookkaran Modern Rice Mills has been a name trusted by families and merchants across Kerala. We don’t just sell rice; we carry forward a cherished tradition that earns its place on every dining table.
